History of N Brown
International fashion retailer, N Brown, who own brands such as JD Williams, Simply Be and Jacamo needed a film to tell their amazing story since the company’s launch back in 1875. The film would debut at a company wide 2-day conference and needed to excite and engage the 2,000 colleagues attending. We couldn’t wait to help!
The N Brown story spans almost 150 years, so we developed a look and feel that would translate from the Victorian era right through to present day. We used a collage approach that began with textured heritage imagery from old catalogues and order forms, and transitioned into slick broadcast TV ads and Instagram feeds, showing the impressive way N Brown has continually evolved to meet the demands of their customers. Music played a huge part in announcing each of the decades and helped to convey a passage of time across the film.
The film debuted at the conference and was met with applause from the 2,000 strong audience! It was the first thing the audience saw and set the tone for the rest of the 2 days which included live fashion catwalks and sharing future plans for the company. The film is now going to be used as part of the onboarding process for new employees of N Brown.
We came to Flow with a big challenge – to concept and deliver a short film to celebrate the history and heritage of N Brown and to turn it around in 3 weeks! The team accepted the challenge and worked relentlessly to build a lovely story about our business that we can all be proud of. Thank you Flow for a super job!
