You Are Not
Alone Festival

The Challenge

You Are Not Alone (YANA) Festival is a Manchester-based music festival in aid of mental health charity, Manchester Mind. The festival needed a positive, playful identity that could be rolled out across all communications, from ticket sales build-up to the event itself.

Logo Lockup
Brand Assets
The Solution

We developed a friendly illustrative style that reinforced connection and inclusivity; the main motif of the festival is two elongated arms coming together in harmony. We used mismatched typography of different weights and sizes to complement this, giving the brand a playful feel. Social cards were released in the run up to the festival to announce artist line-ups and new venues!

Artist Cards
Social Media Cards
The Results

YANA debuted on 30th March 2019 in Northern Quarter venues The Whiskey Jar, Jimmy’s and Night & Day. It was a sellout festival and the sun even shone in Manchester for the occasion! Plans are underway already for YANA 2020, so watch this space…

Commemorative Poster
Risograph Poster
Event Collatoral
Yana designed and illustrated event wristbands Yana illustrated and designed event banner Yana branded and designed event pass
Photography: Neil Winward

We want to give a huge big ups to Flow. Can’t recommend them enough. Standout work, the nicest and easiest staff to deal with, literally 10/10. Thanks for everything.

You Are Not Alone Fest
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