YANA Fest

You Are Not
Alone Festival

The Challenge

You Are Not Alone (YANA) Festival is a Manchester-based music festival in aid of mental health charity, Manchester Mind. The festival needed a positive, playful identity that could be rolled out across all communications, from ticket sales build-up to the event itself.

Logo Lockup
Brand Assets
The Solution

We developed a friendly illustrative style that reinforced connection and inclusivity; the main motif of the festival is two elongated arms coming together in harmony. We used mismatched typography of different weights and sizes to complement this, giving the brand a playful feel. Social cards were released in the run up to the festival to announce artist line-ups and new venues!

Artist Cards
Social Media Cards
The Results

YANA debuted on 30th March 2019 in Northern Quarter venues The Whiskey Jar, Jimmy’s and Night & Day. It was a sellout festival and the sun even shone in Manchester for the occasion! Plans are underway already for YANA 2020, so watch this space…

Posters
Commemorative Poster
Risograph Poster
Event Collatoral
#YANAfest
Photography: Neil Winward
Testimonial

We want to give a huge big ups to Flow. Can’t recommend them enough. Standout work, the nicest and easiest staff to deal with, literally 10/10. Thanks for everything.

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